Branding and packaging design project
COGNER DES CLOUS - 100% QUEBEC-ROASTED COFFEE BRAND



BRAND POSITIONING AND STRATEGY
BRAND IMAGE
PACKAGING DESIGN
CUSTOM ILLUSTRATIONS
BRAND POSITIONING AND STRATEGY
BRAND IMAGE
PACKAGING DESIGN
CUSTOM ILLUSTRATION
A BRAND THAT SPEAKS DIRECTLY TO ITS CONSTUMERS
LET'S USE THE POWER OF YOUR COMMUNITY
« Tu cognes des clous, veux-tu un café? »





The inspiration behind the name is this quintessentially Quebecois expression that perfectly captures that feeling of being completely exhausted—but above all, it’s the best reason to pour yourself a good cup of coffee.
For this premium coffee, 100% roasted in Quebec, the brand image and packaging design had to reflect the essence of Quebec: unique, vibrant, and—like a good cup of coffee—memorable.
« Design is the visible side of thought »
[DE – SIGN], n.m.
Behind the form lies an intention, an idea, a concept, a message—sometimes innate, OTHER TIMES to be developed.
To achieve this, we combine our creativity and ingenuity to create a tasteful work, with its strengths, weaknesses, and subtleties. This process of reflection and ideation is integrated into all our services, giving purpose to our creations and ensuring their impact.
WHY MOSS?
The moss that grows, a dense natural carpet that spreads easily thanks to the resources of water and light, will soon take root and form an abundant ecosystem where living organisms can grow and prosper.
It is with this vision that we support companies in carrying out their projects and achieving their objectives, by anchoring ourselves in their reality, becoming an extension of their team and sharing their values.